Over 90% of consumers kickstart their shopping journeys on Google. They look up company websites, customer reviews, and social media profiles before making purchase decisions. The same applies to dental clinics. The average dental patient will look for his or her next dentist on the Internet. That’s why dental internet marketing is more important than ever. If you’re a dental practice owner and your clinic has a poor presence on the Internet, here are three things you must start doing today.
Review Generation and Website Creation
Dental patients stay away from dental clinics that have poor or no reviews on online platforms. That’s why all dental practice owners must create ‘My Business’ profiles on Google. Underneath these profiles, patients can review the quality of the dental clinic’s services. Dentists must ask their patients to leave positive rankings and remarks in these review sections. They must also be encouraged to leave positive rankings and remarks on other consumer platforms. Secondly, dental practice owners need to create an easy-loading and SEO-optimized website. The website must be mobile-friendly as most dental patients access the Internet via their mobile phones. A top dental SEO expert can help make the website SEO-optimized.
Partner with SEO Experts
Dental practice owners have extremely busy lives. They can’t afford the time to take the two steps mentioned above. That’s why the third and the most important step that dental clinic owners can take is partnering with third-party dental SEO experts. These SEO experts overtake all marketing responsibilities of their clients. From creating SEO-optimized mobile-first websites to conducting detailed web analytics and tests to improve the clinic’s lead generation capabilities – these marketing wizards do their best to help their clients record higher numbers of patients every month. So, the most important step that dental practice owners can take is partnering with top SEO experts.